Business TV, which takes different forms depending on the different
environments in which it is implemented, is a service offered to all
undertakings needing a communication tool to address their internal
stakeholders as well as specific market segments spanning from their
sales network to customers.
Business TV is a distinctive element
for any player wishing to remove any form of mediation between
themselves and consumers, and proposes an ‘emotional’ type of product
The Business TV platform integrates several elements
supplementing its core functions for use in differentiated contexts
- SMS Gateways, for SMS transmission triggered by an event generated by the platform;
- Bluetooth and RFID, for the management of messages in proximity-marketing projects;
- RSS, for feed management
- NEWS, bringing together a number of variable elements such as generic news, weather forecasts, press conferences, etc.
- ADVERTISING, for the addition of advertising modules.
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